Unveiling the dark side of influencer marketing: how social media influencers (human vs virtual) diminish followers’ well-being
- Creator: Barari, Mojtaba
- Resource Type: journal article
- Date: 2023
Utilising machine learning to investigate actor engagement in the sharing economy from a cross-cultural perspective
- Creator: Barari, Mojtaba , Ross, Mitchell , Thaichon, Sara , Surachartkumtonkun, Jiraporn
- Resource Type: journal article
- Date: 2023